{ "schemaVersion": 1, "updatedAt": "2026-06-12", "goal": "Get more qualified players for AvorazGames without paid tools, personal-name accounts, cold-email automation, visual website changes, or gameplay changes.", "currentRecommendation": "Use owned SEO/AI-search assets for compounding discovery and use portal/community submissions for immediate external audiences. Keep every action brand-led and feedback-seeking.", "whyNotInstantly": "Instantly-style cold email is paid and depends on sender domains, lead sourcing, deliverability warmup, and personal or business mailbox identity. It is not a fit for the zero-budget, no-personal-name constraint.", "noCostTools": [ "Google Search Console", "Bing Webmaster Tools and IndexNow", "Cloudflare Worker and D1 first-party telemetry", "GitHub Actions scheduled reports and artifacts", "RSS, Atom, JSON Feed, sitemap, llms.txt, and answer-engine JSON", "Itch.io, Newgrounds, CrazyGames Basic Launch, Hacker News, Indie Hackers, Product Hunt, and relevant feedback communities", "Codex plus Browser/Playwright for generating briefs and verifying pages before publishing" ], "usefulSkills": [ "build-web-apps:frontend-testing-debugging for validating metadata and rendered pages without UI regressions", "game-studio:game-playtest for testing packaged games before portal submission", "develop-web-game for game-specific smoke tests and state probes", "cloudflare:wrangler for deployment and Worker checks" ], "utmTemplates": [ { "page": "Free browser games you can play now", "canonicalUrl": "https://avorazgames.com/free-browser-games", "communityUrl": "https://avorazgames.com/free-browser-games?utm_source=community&utm_medium=organic&utm_campaign=seo", "directoryUrl": "https://avorazgames.com/free-browser-games?utm_source=directory&utm_medium=organic&utm_campaign=seo", "shortFormUrl": "https://avorazgames.com/free-browser-games?utm_source=short-form&utm_medium=organic&utm_campaign=seo" }, { "page": "Playtest new browser games", "canonicalUrl": "https://avorazgames.com/playtest-browser-games", "communityUrl": "https://avorazgames.com/playtest-browser-games?utm_source=community&utm_medium=organic&utm_campaign=community", "directoryUrl": "https://avorazgames.com/playtest-browser-games?utm_source=directory&utm_medium=organic&utm_campaign=community", "shortFormUrl": "https://avorazgames.com/playtest-browser-games?utm_source=short-form&utm_medium=organic&utm_campaign=community" }, { "page": "Quick browser games for short breaks", "canonicalUrl": "https://avorazgames.com/quick-browser-games", "communityUrl": "https://avorazgames.com/quick-browser-games?utm_source=community&utm_medium=organic&utm_campaign=short-form", "directoryUrl": "https://avorazgames.com/quick-browser-games?utm_source=directory&utm_medium=organic&utm_campaign=short-form", "shortFormUrl": "https://avorazgames.com/quick-browser-games?utm_source=short-form&utm_medium=organic&utm_campaign=short-form" }, { "page": "Free browser games to play with friends", "canonicalUrl": "https://avorazgames.com/play-games-with-friends-online", "communityUrl": "https://avorazgames.com/play-games-with-friends-online?utm_source=community&utm_medium=organic&utm_campaign=community", "directoryUrl": "https://avorazgames.com/play-games-with-friends-online?utm_source=directory&utm_medium=organic&utm_campaign=community", "shortFormUrl": "https://avorazgames.com/play-games-with-friends-online?utm_source=short-form&utm_medium=organic&utm_campaign=community" } ], "weeklyQueue": [ { "day": 1, "channel": "SEO and AI search", "action": "Regenerate assets, run organic checks, and submit changed canonical URLs through IndexNow when configured.", "ownedUrl": "https://avorazgames.com/sitemap.xml", "successMetric": "Indexed pages, impressions, and qualified play starts from search referrals." }, { "day": 2, "channel": "Itch.io", "action": "Publish or update one browser-playable game page from the portal package output.", "ownedUrl": "https://avorazgames.com/play/toybox-tangle", "successMetric": "Itch page views, comments, follows, and referral play starts." }, { "day": 3, "channel": "Newgrounds", "action": "Submit one polished HTML5 ZIP with accurate tags and credits.", "ownedUrl": "https://avorazgames.com/play/beat-bloom", "successMetric": "Judgment votes, comments, favorites, and referral play starts." }, { "day": 4, "channel": "Feedback community", "action": "Make one allowed, brand-led post asking for one specific first-session friction point.", "ownedUrl": "https://avorazgames.com/playtest-browser-games", "successMetric": "Real comments, feedback tags, visible playtime, and 60-second sessions." }, { "day": 5, "channel": "Short-form clips", "action": "Use existing screenshots/gameplay to post one 10-20 second clip manually from the AvorazGames identity.", "ownedUrl": "https://avorazgames.com/quick-browser-games", "successMetric": "Referral play starts and session depth, not likes alone." }, { "day": 6, "channel": "Startup directories", "action": "Submit the catalog or one meaningful update using distribution-kit copy.", "ownedUrl": "https://avorazgames.com/free-browser-games", "successMetric": "Referral visits, play clicks, and branded search impressions." }, { "day": 7, "channel": "Self-learning loop", "action": "Run the growth digest and self-learning report, then pick the next game/channel from evidence.", "ownedUrl": "https://avorazgames.com/acquisition-kit.json", "successMetric": "One next experiment chosen from telemetry instead of taste." } ], "firstGames": [ { "id": "toybox-tangle", "title": "Toybox Tangle", "url": "https://avorazgames.com/play/toybox-tangle", "portalFit": "small, readable, quick-session HTML5 build", "postPrompt": "AvorazGames is testing Toybox Tangle. What blocks a second run after 60 seconds: onboarding, difficulty, feel, performance, or replay value?", "utmUrl": "https://avorazgames.com/play/toybox-tangle?utm_source=acquisition-kit&utm_medium=organic&utm_campaign=toybox-tangle" }, { "id": "beat-bloom", "title": "Beat Bloom", "url": "https://avorazgames.com/play/beat-bloom", "portalFit": "rhythm hook if music redistribution is cleared", "postPrompt": "AvorazGames is testing Beat Bloom. What blocks a second run after 60 seconds: onboarding, difficulty, feel, performance, or replay value?", "utmUrl": "https://avorazgames.com/play/beat-bloom?utm_source=acquisition-kit&utm_medium=organic&utm_campaign=beat-bloom" }, { "id": "shelf-spark", "title": "Shelf Spark", "url": "https://avorazgames.com/play/shelf-spark", "portalFit": "small, readable, quick-session HTML5 build", "postPrompt": "AvorazGames is testing Shelf Spark. What blocks a second run after 60 seconds: onboarding, difficulty, feel, performance, or replay value?", "utmUrl": "https://avorazgames.com/play/shelf-spark?utm_source=acquisition-kit&utm_medium=organic&utm_campaign=shelf-spark" }, { "id": "snack-attack-td", "title": "Snack Attack TD", "url": "https://avorazgames.com/play/snack-attack-td", "portalFit": "tower-defense depth and 60-wave hook", "postPrompt": "AvorazGames is testing Snack Attack TD. What blocks a second run after 60 seconds: onboarding, difficulty, feel, performance, or replay value?", "utmUrl": "https://avorazgames.com/play/snack-attack-td?utm_source=acquisition-kit&utm_medium=organic&utm_campaign=snack-attack-td" }, { "id": "bento-blast", "title": "Bento Blast", "url": "https://avorazgames.com/play/bento-blast", "portalFit": "small, readable, quick-session HTML5 build", "postPrompt": "AvorazGames is testing Bento Blast. What blocks a second run after 60 seconds: onboarding, difficulty, feel, performance, or replay value?", "utmUrl": "https://avorazgames.com/play/bento-blast?utm_source=acquisition-kit&utm_medium=organic&utm_campaign=bento-blast" } ], "guardrails": [ "Do not auto-post to Reddit, Hacker News, Product Hunt, or directories.", "Do not buy ads, paid listings, lead databases, mailboxes, warmup, or outreach software.", "Do not use a personal-name email address or personal founder profile.", "Do not create fake engagement or repeated generic comments.", "Do not change the visible homepage or game behavior for these assets." ] }